Basketball Players Outmatched by NBA Owners Who Deliver Hunter an Ultimatum

By Susan T. Spencer (Guest Columnist)
November 6, 2011

The 2011 National Football League (NFL) lockout lasted four-and-a-half months and gave the National Basketball Players Association (NBPA) a golden opportunity to observe a winning strategy at the bargaining table.

Negotiation is all about leverage—the side with leverage gets a lopsided advantage and will control the terms.

DeMaurice Smith, executive director of the NFLPA, spent a year preparing his organization and players to go toe to toe with the NFL commissioner and the owners’ negotiating committee. It seems that Billy Hunter did not.

The NBPA’s strategy was no match for that of the NBA. As a result, Commissioner David Stern had the negotiating leverage to put a “take it or leave it” deal on the table, good until the close of business Wednesday, November 9.

From the very beginning Billy Hunter rejected Smith’s plan of attack even though it resulted in a fair collective bargaining agreement for the next 10 years…

Read the full article »

Incoming search terms:

  • female nba owners
  • baloncesto de la nba filetype: pdf
  • nba owners negotiating leverage
  • nba negotiation
  • nba lockout 2011 ppt
  • nba lockout 2011 filetype: ppt
  • file type ppt: basketball
  • female owners in nba
  • ann mcgee basketball player
  • counting for basketball filetype:ppt

Submit Comment